The inevitable has happened and it seems finally that an aged Ardbeg release, at least according to the new label that popped up on the TTB site, will be on shelves later this year.
It’s been like forever since we saw a new age statement Ardbeg (especially if you exclude ardbog, aged 10yo but not it wasn’t mentioned on the label) and it makes me giddy with excitement and also fills me with dread from the expected price tag (which I bet will be around the £250-£300 mark).
If you put aside the excitement and the fact that most of...
Läs mer http://whiskygospel.com/2016/03/20/ardbeg-21-year-old-the-story-of-an-epic-marketing-faliure/