Diageo , which owns about a quarter of Scotland’s single malt distilleries, is reportedly planning new products and processes that could fundamentally change the nature of scotch. According to a story in the Wall Street Journal (paywall), the company formed a “secret task force” last year to determine how Scotch whisky is “constrained” in regulatory, legal, technical, and other ways, and to explore the “scope for reform.” That means Diageo is hoping to use its clout to force changes or adaptations to the rules set down in the Scotch Whisky Regulations of 2009 and upheld by the Scotch Whisky Association...
